Business Strategy Experts For Small Businesses in Northern California

Owning a business requires making important decisions daily. To ensure that your decision-making is as informed as possible, you must always have an understanding of your company’s overall health. Here in Shasta County at J.R. Martin & Associates, we can help provide you with that understanding through the use of regular trend analysis, cash flow forecasting, and benchmarking. We’ll also keep our finger on the pulse of your company’s health by regularly reviewing your financial statements and discussing opportunities for improvement.

Why Work With Our Leading Business Strategy Firm?

We don’t just work for our clients; we work with them. We consider every client a partner — and it gives us great joy to provide relevant and timely advice to help them grow their business. Our goal is to use our business strategy and education to encourage and bring out the best in you. The way we see it is that your success is our success.

Business Plan

The only way your business can achieve success is by planning ahead. Our team can help you develop a business plan as well as review it every year. Understanding your goals for the year and then measuring your results against those goals is the most effective way to project growth. Such careful planning and tracking will also allow you to react to the market around you as it changes. Regularly reviewing and updating your business plan will give you a competitive edge along with the confidence that you’re doing everything you can to ensure the health of your business.

Entity Selection

Selecting an entity for your business is critical to your tax situation. We can help you understand the differences between a corporation, an LLC, and a sole proprietorship, as well as evaluate which choice suits your company’s needs best. We will discuss your future growth plans to determine whether a new entity formation is a right choice for you.

Financial Reporting

Without accurate financial reporting, you’ll find it challenging to make informed decisions that lead to real growth. We provide full-fledged financial reporting services. As a part of these services, we will monitor financial trends that are crucial to your business. By tracking such trends, we can help provide you with a competitive edge that will allow you to react quickly to any changes in the market — or your business.

Operations Management

Effectively managing your operations is essential to controlling costs and ensuring that money is used efficiently. The ability to plan, control, and supervise your business operations effectively will allow you to identify issues within your organization and do so quickly.

Improve Your Business Strategy Today

Your company’s future success depends on an effective business strategy. Key elements of an effective business strategy include:

  • Understanding business trends.
  • Developing a business plan or a budget.
  • Learning how to incentivize your employees.

These are elements that you can improve step-by-step, month-by-month, and year-by-year. Not only can we help you improve your business strategy today, but we can also give you the tools and skills you need to improve your strategy tomorrow — and well into the future.

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